This East London based gin approached us to revamp their bottle design and consumer facing branding.
Hoxton Gin is based around Hoxton Square, making the square bottle the perfect match. The flavours - coconut and grapefruit - break the rules in the traditional gin world, leading to their tagline 'Premium Gin With Attitude'. This attitude is what we had to scream about with the collateral; in your face typography and oversized graphics, creating an instantly recognisable visual that can't be missed, or forgotten.
Bottle design by Mob Design. Branded collateral by Five Foot Eight Design.